How to Navigate Your Programmatic+ Campaign Dashboard
Frequently Asked Questions: Navigating Your PGM+ Campaign Dashboard
General Questions
Q: What is the Programmatic+ campaign dashboard used for?
The Programmatic+ campaign dashboard provides a high-level view of how your campaigns have been performing.
Q: How frequently is the dashboard data updated?
The metrics in your dashboard aren't updated in real-time due to the wide variety of job boards that JobTarget Programmatic includes. Values marked with an asterisk may change over time due to back-end reconciliation of your job ad clicks.
Dashboard Filters
Q: What filters are available on the dashboard?
There are three filters at the top of the dashboard: Campaigns, Cycles, and Date Range.
Q: How do I view data for a specific campaign?
If you have more than one campaign added for your division, you can toggle between them in the 'Campaigns' drop-down menu.
Q: How do I view data for a specific time period?
You can use the 'Cycles' drop-down (which defaults to the current cycle) or choose a specific date range instead of a single cycle.
Performance Metrics
Q: What key metrics are displayed in the dashboard?
The dashboard displays eight key metrics: number of jobs advertised, active jobs, cycle's overall budget, remaining budget, total spend, average daily spend, remaining funds, clicks, applications, cost per application, and conversion rate.
Q: What does the graph on the dashboard show?
The graph depicts how your campaign is performing in terms of clicks to applications. You can hover over each day to view the exact amount collected for that day.
Job Management
Q: How can I see which jobs are active in my campaign?
The "jobs with activity this cycle" tab shows you the jobs that are currently active in your campaign, including spend, clicks, applications, and CPA for each individual job.
Q: Can I set spending limits for individual jobs?
Yes, you can set spend targets in the "jobs with activity this cycle" tab if you'd like to set a soft cap for a particular job.
Q: How do I stop a specific job posting?
You can stop a certain posting using the stop job button in the "jobs with activity this cycle" tab.
Q: How do I post jobs that were previously advertised?
You can use the "available jobs with no activity" tab to post jobs that have been previously advertised using your Programmatic campaign.
Support
Q: Who should I contact if I have questions about my campaign's performance?
If you have any questions about your campaign's performance, you can reach out to your Relationship Manager to discuss strategy and optimization to help you reach your hiring goals.